Bill Heilshorn

Belly Card - New Biz Development Central Ohio, Marketing and Advertising

Hi, I'm Bill Heilshorn representing Belly Card in Central Ohio

Bill Heilshorn's Bio:

Bill Heilshorn's Experience:

• New Biz Development Central Ohio at Belly Card

  July 2014 - Present | Columbus, OH

  Introduce the #1 loyalty marketing program in the USA to businesses throughout central Ohio. Belly is the leading loyalty platform in the country. With thousands of merchants and millions of members, Belly revolutionizes traditional loyalty concepts and works with each business to design a customized, unique rewards suite their customers actually want. Using a tablet and single card or iPhone or Android app, Belly unlocks new opportunities for customer engagement and digital advocacy. Belly is headquartered in Chicago, Illinois and received funding from Andreessen Horowitz, Lightbank, NEA, DAG Ventures, Cisco, and 7-Ventures, LLC (a subsidiary of 7-Eleven, Inc.) and Silicon Valley Bank. For more information, visit www.bellycard.com.

• USA Sales Agent at Fessman GmbH

  1999 - 2002

  o 1999 - 2002 Exclusive USA Sales agent for Fessmann, GmbH (Manufacturer of Custom Engineered Hot and Cold Thermal Processing Machinery for the worldwide meat and food industry). By calling on and developing relationships with Owners, CEO's, VP's and Managers in Engineering, Operations, Production, R&D and Finance, sold approximately $4,000,000 worth of complex engineered industrial food processing systems for Fessmann during this time. Companies sold to included ConAgra, Longmont Turkeys, Goodmark Foods, Butterball Turkeys, Armour Swift Eckrich and Blue Grass Meats. One of my major projects sold was a $2.4M system to Armour Swift Eckrich for a new continuous oven/smoker/chiller for processing sausages coming from a new to the meat industry co-extrusion system. The complexity of the newly designed and engineered Fessmann continuous cooking, smoking and chilling system was complicated by the fact that the sausages were not hanging on sticks. Sausages hanging on sticks for cooking, smoking and chilling was the meat industry standard for more than 50 years prior to development of the co-extrusion sausage stuffing systems which were first developed in the late 90's.

• USA Exclusive Distributor at Schroter GmbH / Briltech, LLC

  1995 - 1998

  Co-founder of Briltech, LLC, the exclusive USA distributor for Schroter GmbH (Manufacturer of Custom Engineered Hot and Cold Thermal Processing Ovens, Smokehouses and Chillers for the worldwide meat and food industry). Introduced Schroter to the US meat industry while also directing and managing sales, service and installations. By calling on and developing relationships with some of the USA's highest level corporate executives and engineers, sold approximately $10,000,000 worth of Schroter machinery and systems during this time. Companies sold to included Hormel, Freshmark, Hatfield Meats, Wampler Foods, Marathon Enterprise and ConAgra's Cook Family Foods. A major project sold ($3.4M) was for all of the new smokehouses and steam cooking ovens for a new state of the art Ham and Bacon processing plant for Hormel Foods in Osceola, IA in 1996.

• USA Sales Agent at Germos, GmbH

  1989 - 1995

  Exclusive USA sales agent for Germos GmbH (Manufacturer of Custom Engineered Hot and Cold Thermal Processing systems). By calling on and developing relationships with top level corporate executives sold approximately $5,000,000. Companies sold to included Oscar Mayer/Kraft Foods, Hormel, Farmer John, Indiana Packers, Hillshire Farms & Kahns, Smithfield and Stouffer/Nestle. As an independent sales representative, also represented Blentech (Manufacturer of industrial food grade blenders, tumblers and other complex food processing equipment) in Ohio from 1990 - 1995. A major project sold was a $1.4 system for chilling/freezing/tempering bacon (bellies) for Oscar Mayer's bacon processing plant in Kirksville, MO. The state of the art intensive chilling systems designed and built by Germos quick chilled, froze and tempered bellies coming directly from the smokehouses. Industry standard for chilling of bellies for bacon slicing required 24 - 36 hours to "temper" the bellies to an equilibrated internal temperature of 22 - 24 degrees farenheit. The Germos designed "intensive chillers' were built to chill the bellies to the desired internal equilibrated temperature in 6 - 8 hours, matching the cooking time. Reducing the chill time for the bellies resulted in product yield savings, more uniform slicing (additional yield savings), plant energy savings and much needed increased capacity in their product storage coolers and freezers.

• VP Sales at Rite Coil

  1986 - 1988

  Rite Coil was a manufacturer of Industrial Ammonia refrigeration Evaporators and Evaporative Condensers. Targeted sales of new product line (Stainless Steel bare coil evaporators) to the US Meat Industry. Companies targeted and sold to included Oscar Mayer/Kraft Foods and IBP/Tyson Foods. Worked with Regional Industrial Refrigeration Contractors who represented Rite Coil in their market.

• Certified Lay Speaker at United Methodist Church

  1986 - 1988

  As a lay speaker delivered Sunday sermons at various churches in Northwest Ohio on weeks when pastors were on vacation. Churches asked to speak at with return invitations included Pandora U.M., Gilboa U.M., Kieferville U.M., North Mt Zion U.M., Wisterman U.M., Holgate U.M., Deshler U.M., Hicksville U.M., McComb U.M., Florida U.M., Independence U.M., Continental U.M. and Ayersville U.M.

• Interim Pastor at Florida and Independent United Methodist Church

  January 1987 - June 1987

  Was Interim Pastor for 6 months at Florida United Methodist church and Independent U.M church. Preached two services every Sunday from January through early June. In less than 6 months serving as their Interim Pastor both churches doubled in weekly Sunday attendance. Independence U.M. grew from approximately 30 - 35 in weekly attendance to approximately 70 - 80 in weekly attendance, and Florida U.M. grew from approximately 50 - 55 in weekly attendance to approximately 100 - 110 in weekly attendance. The United Methodist church required a Masters of Divinity degree to appoint an individual as a full time pastor. A new full time pastor was hired in June of 1987.

• Key Account Manager at Sugardale Foods and Dinner Bell Foods

  1980 - 1985

  From a group of 40 fulltime sales reps was Sugardale's runner-up Salesman of the Year in 1984. While at Sugardale (82 - 85)increased personal account sales from $90,000 weekly to more than $210,000 weekly. While at Dinner Bell (81 - 82) increased personal account sales from $25,000 weekly to more than $75,000 weekly.

• High School Teacher at Leipsic High School

  1979 - 1980

• Independent Business Owner at Independent

  September 2002

  Founded eVIPclubs (2004 to present), a company offering email marketing programs and website solutions to small business owners. Founder and CEO of Giviton, LLC (2011 - 13), a business offering daily deals in Columbus, OH while giving 10% of company gross revenue to charity. Giviton, LLC donated approximately $20,000 to central Ohio charities in 28 months of operation. As an Independent agent/consultant represented Friedrich Metal Products (Manufacturer of Custom Engineered Hot and Cold Thermal Processing Machinery for the North American meat and food industry 2005 - 07) and Supply One (Supplier of custom packaging supplies and machinery for food processing companies in Ohio and Illinois 2007 - 09) . Associate Publisher for Travelhost Magazine in Columbus Ohio (2002 - 03).

Bill Heilshorn's Education:

• Trinity Evangelical Divinity School

  1985 – 1986
  Entered into the Masters of Divinity Program

• Defiance College

  1975 – 1979
  Bachelor of Science
  Concentration: Business Education and Physical Education

Bill Heilshorn's Interests & Activities: